Essays, brand storytelling, and long-form writing that people actually finish reading.
I write for people who are tired of content that says nothing. My work has appeared in a handful of publications and helped a dozen brands find a voice worth reading.
A look at why company blogs so rarely get read, and what to do differently.
An email sequence rewrite that lifted activation rates for a new banking app.
A short piece on learning to sit still in a city that never does.
No black box. You see the thinking as it happens, and nothing is handed over that has not already been through your feedback.
Projects where the brief is clear and there is room to do it properly.
Brief, concepts, one direction developed, then refinement to final delivery.
Send an outline of the project and a rough budget, and you will get an honest answer.